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Cosmetic & Beauty Business Ideas to Start in 2024

The beauty industry is huge, and still growing. The US is one of the largest markets, and there’s always room for appealing and innovative products and services.

If you love making others look and feel good, tencon2022.org maybe you should start a beauty business of your own. You could sell makeup, wigs, or skincare products. You could open a spa, a beauty bar or a nail salon.

We’ve come up with a list of brilliant beauty business ideas, any of which could give your life a total makeover. Take a look and start thinking about what might work best for you.

1. Makeup Products

Four in 10 Americans age 30-59 wear makeup every day, according to a 2017 survey. The number is probably higher now as more men have begun wearing makeup, even if it’s just a bit of concealer or foundation.

So if you’ve been thinking of starting a makeup business, now is a great time. It could be both fun and rewarding: you’ll be making good money while improving lives and boosting self-confidence.

If you’re coming up with your own product line, be sure to strictly follow Food and Drug Administration regulations. The rules make sure that any cosmetics sold in the market are not adulterated or misbranded. These should also meet ingredient labeling requirements. An easier way to start a makeup business is by being a distributor of established brands. With careful planning and marketing, your makeup business can be a success.

2. Eyelash Extensions

Long eyelashes are the very definition of elegance and sophistication, which is why demand for eyelash extensions has increased dramatically. It’s already a billion-dollar market and is headed for steady growth in the years ahead.

If you like helping people look more appealing and feel more confident, and don’t mind getting up close and personal, then a lash bar might be a great fit. You could start out as a home-based mobile business, bringing your lashes and skills to busy professional women in their homes. Once you build a reputation, you could turn your initial profits into your very own eyelash salon.

Of course, eyelash professionals need to have experience with lash extension application and broad knowledge of eyelash care and related products. There is no formal training or certification required, but you can find eyelash extension courses online for around $100. Start there, work hard, and you’ll be on your way to becoming a beauty boss.

3. Lip Gloss Business

With over $18 billion in annual sales, the cosmetics industry is big and seeing strong growth. If you’re into makeup and style accessories, lip gloss could be the right venture for you. You could work from home and help women everywhere look good while grabbing a slice of this massive market.

The first step is to choose products that fit your niche. Maybe you’d like to target a younger market with glitter-filled or fruit-flavored gloss? Or you might prefer a more established clientele, and choose sleeker, more subtle styles. Next you’ll need to buy all the necessary materials and gloss-making equipment and brush up on your skills, possibly with a few of the many free online courses. One key hurdle will be gaining FDA approval, which is generally required for cosmetics business and may include lab testing of your lipgloss.

4. Lipstick

Check a woman’s purse and you’re likely to find lipstick. Most beauty experts put lipstick among the five makeup essentials women can’t do without. The US lipstick manufacturing industry, valued at $4 billion in 2022, is expected to grow steadily as the economy recovers from the pandemic, so if you’re thinking of setting up a lipstick business, this is a fantastic time.

You can start by understanding what qualities make a great lipstick. You can either formulate and make your own lipstick brand, or become a distributor or retailer of established brands. It’s important to choose which brands to carry and draw up a marketing plan. If you’re based at home, make sure to tap online retail groups and use various social media tools to promote your products. Having your own lipstick business can be a fun and rewarding experience, so get started now.

5. Skincare Center

Obsessed with healthy skin? If so, you’re in luck, as the US skincare market is now worth $20 billion and still growing. You could start a skincare business, help people look and feel their best, get in on the beauty industry boom and make a good living all at the same time!

Starting out as a solopreneur, it’s probably a good idea to link your product line to your own needs and interests. If you have dry skin, for instance, a smart approach for your skincare business would be to focus on moisturizing and anti-aging products, as these would be areas in which you’d be seen as having expertise, given your experience. If you’re concerned about the environment, you could offer a skincare line that uses only eco-friendly, sustainable ingredients.

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